A Dana Morales guide · Yellow Tag Ledger
You see a yellow sticker and still do not know whether it belongs in your cart. This book gives you 72 methods for finding markdowns, comparing the unit price, and planning their use before waste takes over.
Plus 3 separate bonus books.Including Markdown Timing Log.
One digital bundle. PDF to read or print, plus EPUB for e-readers.
01 · How it helps
A markdown is not a buying rule by itself. These chapters help you observe the store, compare the options, and handle short-dated food with care.
1Learning your store
Do markdowns show up around the time the weekly ad changes?
✓Ad-Changeover Markdown Check: write the ad's printed end date in your shelf note, or you cannot tell if a markdown came before or after. Chapter 01
Am I missing markdowns that are not in the clearance area?
✓Top-and-Bottom-Shelf Discontinued Tag Scan: in the category you planned to buy, check the highest and lowest shelves instead of stopping at eye level. Chapter 08
2At the shelf
Which of these marked-down meat trays is the better buy?
✓Odd-Weight Meat Pack Sweep: read net weight and amount due on every tray, not the sticker color, then take the tray your meal needs. Chapter 03
Is the yellow-tag price really lower than the store brand?
✓Clearance-versus-Own-Brand Unit-Price Check: compare the price per unit of the tagged item with the closest own-brand pack, then the total you pay. Chapter 07
3Deciding to buy
Should I grab this markdown now or wait for a deeper cut?
✓Remaining-Quantity Buy-or-Wait Rule: count the acceptable units left. If there are no more than you need and your fallback is worse, buy now. Chapter 05
How do I stop a markdown from becoming an extra purchase?
✓Shopping-List Markdown Substitution Ladder: a markdown has replaced nothing while its full-price twin stays in your cart. Take the planned item out. Chapter 06
4At checkout
How do I catch a markdown that rings up wrong?
✓Watch the Register Item Line: watch each item line, not just the running total, and question a wrong price before you pay. Chapter 10
The receipt missed my markdown. What should I bring back?
✓Receipt Correction Evidence Pack: put the receipt, the product, its barcode, the sticker or offer and a short written request together. Chapter 10
02 · What’s inside
Each chapter contains independent methods you can choose from. Each one gives you a practical observation, comparison, or handling check to use at the store or at home.
03 · Your 3 bonus books
The included digital PDF files give you a place to record timing, compare unit prices, and review circular offers while the details are still in front of you.
$24 estimated bonus valueAll 3 included with your $29 book
Record what you see.
Record what you actually see for four weeks, separate a repeatable pattern from a one-off find, and choose whether a future timing change is worth testing. 7 pages.
Compare package sizes clearly.
Carry a repeatable comparison method into the store, normalize unlike package sizes, and record the choice while the shelf prices are still in front of you. 7 pages.
Plan the grocery route.
Compare circular offers without letting the headline price decide the whole trip, then build the lowest-friction route for the groceries you already need. 6 pages.
Plus, at no extra charge: lifetime updates to the main book.
Individual values are estimates set by Dana Morales, not previous selling prices. No physical books are shipped.
04 · The honest part
Not in this book: A claim that every branch marks products down on the same schedule.
I show you how to observe your own branch and separate a pattern from a one-off find.
Not in this book: A rule that a yellow sticker always makes an item the better buy.
I show you how to compare the marked price with the unit price and the alternatives beside it.
Not in this book: A reason to fill the cart with food that has no planned use.
I show you how to connect a markdown to a meal, storage space, and a realistic use plan.
Not in this book: Professional-only work presented as a home shopping method.
I say when a matter calls for someone else instead.
Dana
05 · Who wrote it
Dana Morales is a Connecticut shopper and former supermarket pricing worker who notices the small label, package and timing details that change what a cart actually costs.
She spent 27 years working around shelf tags, weekly ad changes, reduced-price routines and department markdown schedules in Connecticut supermarkets, from her early twenties until she left store work five years ago.
Her book shows how to spot a real reduced-price opportunity, compare the unit price, and leave the rest behind when a deal does not fit your household.
06 · The offer
Plus all 3 bonus books included
PDF and EPUB editions to download, read or print.
No subscription. No shipping.
You receive the 76-page digital book, with 10 chapters, 72 methods, and 3 bonus PDF files. After payment, download the files and begin with the chapter that fits your next shopping trip.
The book is organized around checking whether a marked item can replace a planned grocery and be used in time.
What you get for $29:
Individual values below are publisher estimates. Everything is included in your $29 purchase.
72 methods for finding, timing, and safely using supermarket markdowns
Record what you actually see for four weeks, separate a repeatable pattern from a one-off find, and choose whether a future timing change is worth testing. 7 pages.
Carry a repeatable comparison method into the store, normalize unlike package sizes, and record the choice while the shelf prices are still in front of you. 7 pages.
Compare circular offers without letting the headline price decide the whole trip, then build the lowest-friction route for the groceries you already need. 6 pages.
Future revisions of this book at no extra charge.
Secure one-time checkout. Your digital books are ready to download after confirmed payment.
Instant download · PDF + EPUB · print only the pages you need
Published by Dana Morales
The Read-It-First Guarantee. Read the whole book and try it for 14 days. If it is not worth what you paid, ask for your money back through Whop, where you paid, and every dollar comes back, no questions asked. Whatever you have already downloaded, bonus books included, stays yours. You should not have to judge a book by its sales page.
07 · Questions
You receive digital PDF files for Get the Deepest Supermarket Markdowns First and the included bonus materials. There is no subscription and no shipping.
The book is delivered as a digital PDF file. You can use it digitally or print pages for your own reference.
It is for a shopper who wants independent methods for supermarket markdown intelligence. It is especially useful if you want to compare the label, unit price, planned use, and storage before putting an item in the cart.
After payment, download the PDF files. Start with the chapter that matches your next trip, or begin by setting up a branch observation note.
Ask for your money back through Whop within 14 days and every dollar comes back, no questions asked. That is the Read-It-First Guarantee: read the book first, then decide.
No. Store routines can differ by branch and department. The book shows you what to observe so you can test timing at the branch you use.
Yes. It covers ways to assess short-dated food, plan its use, and consider storage before purchase. It also includes practical checks for meat, seafood, chilled food, dairy, frozen food, and pantry items.
Yes. The main book also comes as an EPUB file, which opens in Kindle (through Send to Kindle), Apple Books, Kobo and Google Play Books. The workbook and bonus books are PDFs, made to read on screen or print.
A lower label is only the beginning of the question. Get the Deepest Supermarket Markdowns First shows you how to make the next check.
$29 once · 14-day Read-It-First Guarantee · instant digital download